MiiN Trade

Korean cosmetics are the leaders of beauty and skincare innovation. They’ve brought the world some of the trendiest skincare staples we know and love today such as sheet masks, cushion foundations, and the art of the 10-step skincare routine.

MiiN Cosmetics brought Korean cosmetics to Europe in 2014 and, since then, has continued to encourage more and more people to try and buy products from this Asian country... and fall in love with them, of course! The flagship store is in Barcelona, but we also have other locations in Spain, Italy, France and Germany, as well as a large online presence and a large number of loyal #kbeauty followers.

With MiiN Trade, the company’s wholesale division, you can now connect your customers to the world of Asian beauty with our wholesale opportunities.

Because the laws in Europe and South Korea are not the same, not all Korean products are eligible for import to Europe, however. In the EU, beauty products have to comply with the strictest requirements to guarantee their safety.

For example, products must be manufactured under specific hygienic and sanitary conditions, must remain stable during the product’s lifetime, must have country-specific labelling, and shouldn't contain misleading claims. And that’s just the basics! The only way to acquire these unique products—fully compliant with the demanding European regulations—is to partner with an authorised European distributor (that’s us!).

At MiiN Trade, our mission is to bridge the gap between you and Asian beauty wholesale purchasing. This also means we are able to offer competitive prices and a range of brands exclusively available at MiiN! That’s because we make regular trips to Korea to discover new brands and trends and bring them to you.

If you are looking to get into the world of Korean cosmetics, MiiN Trade has the distributor, marketing, and customer experience you need to take your business to the next level. Register with us to get started!